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PABST UNCOVERED
Featuring
Various Pabst Advertising Campaigns and
Memorabilia |
Light
Ideas Gallery would like to invite you to our upcoming
exhibit "Pabst Uncovered" featuring Various Pabst
Advertising Campaigns and Memorabilia
Exhibition
Opening: Friday, July 23rd and Saturday, July 24th,
2010 Ongoing thru August 24th.
Exhibition
Times: 6 pm to 9 pm (07/23), 12 pm to 2 pm (07/24)
By
Appointment Please call 414-238-6888
Exhibition
Review: The Pabst Brewing Company was the first of
the great Milwaukee breweries. Quality, pride,
tradition, and hops were the ingredients in the legacy
left by German immigrant Jacob Best Sr., who established
the brewery in 1844. Under the guidance of his son
Phillip Best and Phillip's son-in-law, Captain Frederick
Pabst, a small local producer became America's largest
brewer from the late 1800's until 1946. Unfortunately as
the competition increased Pabst market share decreased
and due to economic concerns the brewery was closed in
1996.
The
"Pabst Uncovered" exhibition features many of the items
found in the former Pabst Corporate Offices and
Visitor's Center after the closing. Other than various
advertising, marketing, and commercial art campaign
materials, the exhibition will feature items from Pabst
historian Cheryl Komp. Her collection includes
glassware, signage, photographs, clothing, and various
other interesting Pabst memorabilia.
Light
Ideas Gallery is located in Milwaukee's Historic Third
Ward 207 E. Buffalo St. - Milwaukee, WI
53202 Marshall Building, Lower Level (corners of
Buffalo St. and Water
St.)
David
Bernacchi & Mark Bertieri Light Ideas Gallery
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